With approximately more than even 2 million active buyers, real estate is a pretty crowded marketplace in the U.S. that can make any real estate agent feel impossible to grow their realty business.
Nevertheless, the good news is – growth is within your hand.
This is because there are several actions which you can take to actively grow your realty business, for reaching new customers, and thereby generate more sales along the way.
So here are certain tips from us as one of the award-winning vendors of CRM for real estates to take your realty business to the next level:
1. Remain Purposeful With Networking
To find miraculous business growth, you need to master a targeted approach for finding people at large social gatherings and networking events who can help you the most irrespective of whether you need financial help or require someone to share advice to reach specific business goals.
In other words, as a successful realty agent, nurture relationships with diverse individuals where some may be more valuable for expanding your business while some other person would serve you the best in a mentor’s role.
2. Improve Time Management Skills
It is impossible to grow your business if you are forever trying to reach the end of your to-do list. In that way, you will always be playing catch-up rather than concentrating on what can take you to the next level.
Sadly, one of the biggest causes for the lack of time management is distractions which is the most common problem with all realty agents.
Hence use time management software like Trello integrated with your real estate CRM tool so that you will know that you just have 10 minutes to wrap up when any random phone call comes and stay on track with your day.
3. Email Your Leads
Another suggestions for company growth in the real estate arena is that you must not only track your leads with an easy to use CRM system but get proactively engaged with them – especially for prospective hot leads who are not ready yet and are still sitting on the fence.
Sending customized emails provides businesses the chance to show leads your knowledge of the region or real estate in general.
Sending emails also helps to keep your business at the top of mind of your would-be customers who are still fence-sitting and so when they are ready they are likely to think: “Oh I must reach out to (your realty agency); they have been sending me all those awesome real estate related emails.”
Now, you must also most essentially include a CTA (Call to Action) in each of your emails which when clicked will make the recipient reach a blog post or a landing page sharing a deal you are offering during that week/month/day.
In other words, while digitally marketing your brand, CTA help you to complete your businesses’ goals
4. Ask for Referrals
It can be shocking news to many that according to a survey done by OutboundEngine, on 500 realty agents in the U.S, it has been found that more than 75 percent of business in the real estate sector comes from referrals.
Hence to reach the next level, focus on driving referrals with your present and old clients stored in your CRM database.
Here are some of the ways you can do it, which includes:
- Offering referral gifts.
- Request referral on your website.
- Provide thoughtful clients gifts…and more.
5. Do Not Be Afraid Of Social Media
Making social media useful by managing your platforms can seem really daunting. Nevertheless, 2.8 billion people use social media today and this number is on the rise. Hence it is impossible to ignore social media marketing nowadays.
Hence if you want business growth it would be wise to remain active on at least one social network, where you can run targeted ads, share unique contents and use the platform as a lead generation tool, for reaching a wider audience who can be potential buyers and sellers of their homes.
Here are some of the ways you can make social media a business growth tool for your realty firm, which includes:
- Upload a live tour of new homes on the market. Now, if you are using Facebook, even if your audience does not tune in during the live feeds, the videos will continue to remain on your wall, where it can be accessed later on.
- Congratulate new homemakers on Instagram.
- Boost listing posted on Facebook so that your posts can reach a wider audience and you can target your audience based on demography, occupation, age, and much more.
Now that you have found these easy suggestions for company growth for your realty business, take business growth into your own hands and stand tall among the crowd, test these business growth ideas and see which ones are most effective, and thereafter find ways to optimize them for even greater results in the days to come.